In December of 2022, the NFL +YouTube math equation was introduced to the class. On the chalkboard to those of us that were actually paying attention. Starting next season, NFL Sunday Ticket will be available on two of YouTube’s growing subscription businesses as an add-on package on YouTube TV and standalone a-la-carte on YouTube Primetime Channels. What does this mean for Fan Base Creators?
Starting February ’23 YouTube Shorts will begin allowing advertisements to be featured in them. Earlier this month I went into detail about why YouTube Shorts are important to small businesses and personal brands. For NFL Fan Base Creators this shift in streaming the NFL’s content presents an opportunity.
“We’re excited to bring NFL Sunday Ticket to YouTube TV and YouTube Primetime Channels and usher in a new era of how fans across the United States watch and follow the NFL,” NFL Commissioner Roger Goodell said. “For a number of years we have been focused on increased digital distribution of our games and this partnership is yet another example of us looking towards the future and building the next generation of NFL fans.”
Yesterday I received a call from West Coast Cowboy. We were discussing the current pitfalls of social media platforms like Tik Tok, and how to not focus on just one platform as a Fan Base Creator. He thanked me for teaching him how to get monetized on YouTube years ago. In 2016 we both began this journey of putting out content for free as creators. Then came along the monetization opportunities with Patreon, YouTube, then Facebook & Instagram.
Google owns YouTube in case you’ve been streaming under a rock. What does that mean in this math NFL + YouTube equation? Have you ever conducted a Google search and in the results you noticed YouTube videos pop up? That’s why. If you’re a Fan Base Creator for your favorite NFL team now is the time to start building your channel. “The BIG Streaming RUSH” is approaching.
Shifting their content (NFL) from DirecTV to YouTube is massive. With it comes a massive opportunity for creators alike. When the ’23 season kicks off football fans will flock to the platform to consume their product and services this fall. Having your channel potentially already monetized by then means you too can cash in on this streaming math equation.
“The first is that living room screens are our largest and fastest-growing screens. The second is we have a subscription business, and it is a big part of our future. Then the final piece, which is actually the most exciting for me personally, is the overall creator economy on YouTube and what we can do for the overall ecosystem.” ~Neil Mohan, YouTube chief product officer.
In the book Think And Grow Rich by Napolean Hill something screamed at me recently. In the chapter on Organized Planning (7) he shares this. “Do not be in too big a hurry to get away from a country whose people willingly, even eagerly, hand over millions of dollars annually for football, baseball, and prize fights.”
Fan Base Creators come in all shapes and sizes, and with their favorite sports teams. When you think about what this statement means it can apply to all creators alike on the YouTube platform. Here is the opportunity for us all to “Create And Grow Rich” behind sports entertainment, specifically the NFL in ’23.
I HIGHLY recommend you get a copy. I have used this book as my foundation to build my brand through the Dallas Cowboys since 2016. It’s not too late for you to get into a position if you’re just discovering this “CLUE” in the game of content creation. Begin by taking massive action to get your personal brand or small business in position for the “BIG STREAMING RUSH” this fall.
Im not only here to share the good news with you, but I’m also taking advantage of this opportunity as well. You should also. If you have no idea where to start rest assured, I can also help you get started. The NFL+YouTube equation is simple math. Start taking massive action NOW just as I am. I can help you every step of the way. This year my focus will be on my consulting efforts with other Fan Base Creators like West Coast.
Are you a first-time reader here today? I encourage you to START by subscribing to my blog below. At every step of this journey, I will share free game with you. The highs and the lows. Together we can both take advantage of this golden opportunity and cash in on this BIG STREAMING RUSH with YouTube.
Finally, I have created a series of ebooks for you to exponentially grow on Amazon with. My Fan Base Creator series (3) ebooks is currently available for less than a cup of Starbucks coffee each. Invest not only in yourself as a creator but also in how to apply this game as West Coast Cowboy did years ago.
This math equation does not require a Master’s Degree to figure out. Start taking massive action on your dreams and goals today as a creator. Especially on YouTube. This digital landscape shift will take place right before our eyes this fall. The key to getting rich is spotting a trend and getting ahead of it before everyone else. After the fact, you likely may ask yourself “How did I not see this opportunity?”
“According to Statista in April ’21 users spent an average of 4 hours daily on their mobile devices. What kind of ROI (Return On Investment) are you getting as a result? You’re likely a Fan Base Creator already on Facebook and didn’t even know. How many meme dealers do you know getting money?” ~BG
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